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New England College, Education Content & Keyword Analysis

for nec.edu

New England College logo

Keyword Density

Keywords and the usage of them are an essential part of any search engine optimization or digital marketing program. If the goal for a specific webpage is to have it rank highly in a search engine result page for a given keyword, then it's important that keyword or keyphrase is present and prominant on the page.

But this has changed in the past number of years. 10-20 years ago, it was good practice to "stuff" important keywords in as many places as possible. Nowadays, you should make sure that the content and text on your page makes sense from a human perspective. Sentences that contain an unnatural number of search keywords could actually lead to your webpage being marked by search engines such as Google and Bing as "spammy" or low quality.

Below are 3 tables that show the keyword density of the nec.edu webpage. Keep in mind that this is based on the actual page content, so if an important keyword or keyphrase is not displayed on the list or near the top, then it might be wise to take a look and update the content of the page.

Keywords (single words)

Repeats

Density

nec

20

2.31%

students

15

1.73%

help

13

1.50%

program

12

1.39%

campus

12

1.39%

programs

11

1.27%

nursing

10

1.16%

apply

10

1.16%

contact

9

1.04%

catalog

8

0.92%

art

6

0.69%

student

6

0.69%

|

6

0.69%

online

5

0.58%

financial

5

0.58%

design

5

0.58%

visit

5

0.58%

services

5

0.58%

faculty

5

0.58%

acceptance

4

0.46%

Keywords (2 word phrases)

Repeats

Density

help contact

3

0.35%

nec hosts

2

0.23%

joining great

2

0.23%

northeast athletic

2

0.23%

launches programs

2

0.23%

hospital partners

2

0.23%

admission visit

2

0.23%

augmented reality

2

0.23%

exhibition |

2

0.23%

| nec

2

0.23%

Keywords (3 word phrases)

Repeats

Density

tuition and financial

2

0.23%

aid financial aid

2

0.23%

campus early acceptance

2

0.23%

program student type

2

0.23%

accepted and enrolled

2

0.23%

students new students

2

0.23%

students military students

2

0.23%

art and design

2

0.23%

and human services

2

0.23%

and family fall

2

0.23%

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