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Perform a content and keyword audit on your webpage
Enter your webpage URL and email below for a free audit of your webpage. Confirm where your page is set up for success and identify improvements that can be made.
for rossexpress.com
Keywords and the usage of them are an essential part of any search engine optimization or digital marketing program. If the goal for a specific webpage is to have it rank highly in a search engine result page for a given keyword, then it's important that keyword or keyphrase is present and prominant on the page.
But this has changed in the past number of years. 10-20 years ago, it was good practice to "stuff" important keywords in as many places as possible. Nowadays, you should make sure that the content and text on your page makes sense from a human perspective. Sentences that contain an unnatural number of search keywords could actually lead to your webpage being marked by search engines such as Google and Bing as "spammy" or low quality.
Below are 3 tables that show the keyword density of the rossexpress.com webpage. Keep in mind that this is based on the actual page content, so if an important keyword or keyphrase is not displayed on the list or near the top, then it might be wise to take a look and update the content of the page.
Keywords (single words)
Repeats
Density
ross
27
2.35%
service
24
2.09%
england
17
1.48%
express
15
1.30%
services
13
1.13%
&
11
0.96%
logistics
10
0.87%
terminal
10
0.87%
day
9
0.78%
overnight
8
0.70%
|
8
0.70%
learn
7
0.61%
direct
6
0.52%
states
6
0.52%
areas
5
0.43%
resources
5
0.43%
contact
5
0.43%
quick
5
0.43%
trace
5
0.43%
jersey
5
0.43%
Keywords (2 word phrases)
Repeats
Density
ross express
6
0.52%
ross logistics
5
0.43%
& hazmat
4
0.35%
england ross
3
0.26%
service areas
3
0.26%
quick trace
3
0.26%
day service
3
0.26%
jersey delaware
3
0.26%
maryland &
3
0.26%
premier ltl
3
0.26%
Keywords (3 word phrases)
Repeats
Density
new england states
3
0.26%
england ross logistics
2
0.17%
service areas expanded
2
0.17%
next day terminal
2
0.17%
services canadian services
2
0.17%
resources bill of
2
0.17%
company report careers
2
0.17%
news supporting our
2
0.17%
community contact terminal
2
0.17%
map holiday schedule
2
0.17%
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