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for mcgray-nichols.com
Keywords and the usage of them are an essential part of any search engine optimization or digital marketing program. If the goal for a specific webpage is to have it rank highly in a search engine result page for a given keyword, then it's important that keyword or keyphrase is present and prominant on the page.
But this has changed in the past number of years. 10-20 years ago, it was good practice to "stuff" important keywords in as many places as possible. Nowadays, you should make sure that the content and text on your page makes sense from a human perspective. Sentences that contain an unnatural number of search keywords could actually lead to your webpage being marked by search engines such as Google and Bing as "spammy" or low quality.
Below are 3 tables that show the keyword density of the mcgray-nichols.com webpage. Keep in mind that this is based on the actual page content, so if an important keyword or keyphrase is not displayed on the list or near the top, then it might be wise to take a look and update the content of the page.
Keywords (single words)
Repeats
Density
jpg"
32
5.60%
slide
30
5.25%
<img
28
4.90%
/>
28
4.90%
lake
15
2.63%
(current
15
2.63%
slide)
15
2.63%
classic
9
1.58%
estate
9
1.58%
adirondack
8
1.40%
&
7
1.23%
point
7
1.23%
view
7
1.23%
style
7
1.23%
grand
6
1.05%
country
6
1.05%
escape
6
1.05%
lodge
6
1.05%
mcgray
4
0.70%
nichols
4
0.70%
Keywords (2 word phrases)
Repeats
Density
(current slide)
15
2.63%
/> <img
14
2.45%
& nichols
3
0.53%
style shingle
3
0.53%
woodhaven hideaway
2
0.35%
south point
2
0.35%
serenity tall
2
0.35%
pines point
2
0.35%
crescent view
2
0.35%
manor grand
2
0.35%
Keywords (3 word phrases)
Repeats
Density
south point serenity
2
0.35%
tall pines point
2
0.35%
view manor grand
2
0.35%
stone gables grand
2
0.35%
lake elegance french
2
0.35%
country tuscan estate
2
0.35%
craftsman lakeshore retreat
2
0.35%
sunnyside lake escape
2
0.35%
woodland breezes authentic
2
0.35%
adirondack lodge country
2
0.35%
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