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for bccu.org
Keywords and the usage of them are an essential part of any search engine optimization or digital marketing program. If the goal for a specific webpage is to have it rank highly in a search engine result page for a given keyword, then it's important that keyword or keyphrase is present and prominant on the page.
But this has changed in the past number of years. 10-20 years ago, it was good practice to "stuff" important keywords in as many places as possible. Nowadays, you should make sure that the content and text on your page makes sense from a human perspective. Sentences that contain an unnatural number of search keywords could actually lead to your webpage being marked by search engines such as Google and Bing as "spammy" or low quality.
Below are 3 tables that show the keyword density of the bccu.org webpage. Keep in mind that this is based on the actual page content, so if an important keyword or keyphrase is not displayed on the list or near the top, then it might be wise to take a look and update the content of the page.
Keywords (single words)
Repeats
Density
credit
41
2.44%
bellwether
23
1.37%
loans
23
1.37%
business
21
1.25%
banking
19
1.13%
accounts
19
1.13%
services
19
1.13%
website
19
1.13%
site
18
1.07%
security
16
0.95%
loan
15
0.89%
will
14
0.83%
&
13
0.77%
mortgages
13
0.77%
community
13
0.77%
privacy
13
0.77%
party
12
0.72%
union’s
12
0.72%
entering
12
0.72%
policies
12
0.72%
Keywords (2 word phrases)
Repeats
Density
union’s website
6
0.36%
bellwether community
6
0.36%
credit union’s
6
0.36%
digital banking
5
0.30%
community credit
5
0.30%
credit union
5
0.30%
money desktop
4
0.24%
credit cards
4
0.24%
third party
4
0.24%
site disclaimer
4
0.24%
Keywords (3 word phrases)
Repeats
Density
credit union’s website
5
0.30%
security policies of
5
0.30%
bellwether community credit
4
0.24%
and security policies
4
0.24%
business business services
3
0.18%
website hosted by
3
0.18%
longer be subject
3
0.18%
link you will
3
0.18%
name credit union’s
3
0.18%
privacy and security
3
0.18%
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